Experience & Skills

WORK HISTORY

Adelphi University

UX Designer / 2019 - Present

Visual Design Strategist / 2017 - 2019

Web Designer / 2011 - 2017

  • Managed design processes for diverse digital projects, collaborating with dev teams for precise implementation of wireframes, prototypes and designs.

  • Streamlined app processes for various user types and readmit students, resulting in 11.2% conversion increase.

  • Facilitated seamless design-to-dev handoff, maintaining open communication & providing detailed specs and assets.

  • Conducted regular accessibility testing, ensured ADA compliance and provided recommendations for improvements.

  • Crafted engaging micro-copy for digital promotions, enhancing engagement and conversions.

  • Led comprehensive reviews of content and information architecture to resolve issues related to clarity, consistency, and user experience.

  • Upheld brand standards for digital promotions, and designed HTML emails and on-campus promotional screens.

  • Elected to the inaugural Staff Council, representing non-union administrators and directly communicating with executive leadership.

Patch.com (AOL) 

Sales & Marketing Designer / 2010 - 2011

  • Facilitated print material creation, evolved brand identity, and designed web ads for hyperlocal and national clients.

  • Created custom vector illustrations and icons to enhance visual designs.

  • Designed supporting materials for marketing campaigns; including packaging, buttons, brochures, stickers, and signage.

Redbook Magazine
(Hearst Publications)

Graphic Design Intern / Spring 2010

  • Received college credit for visual research, updating layouts, visual walls, researching and art admin work.